Dear Parents: You’re #DoinGood.

September 22, 2016


Huge thanks to Minute Maid for sponsoring my participation in this campaign including this blog post. All opinions are 100% mine.

I have to say, I have never been more excited about a campaign. When Minute Maid reached out to me and asked me to be one of the blogger ambassadors for the #doingood campaign, I was humbled at the least. In my blogging career so far, I have not been approached with such a well fitting opportunity. This is truly an honor to share with you.

What is #doingood all about?

This campaign has a mission to encourage parents that regardless of our struggles and the chaotic nature of our responsibilities, we are actually doing a good job. See what I mean? Could there BE a better campaign for me to be a part of? I have long thought that the parenting community could be stronger and more supportive. I have used my platform to encourage mothers to be the village for each other. I am thrilled that such a large brand is promoting such an important message.

To kick off blogger participation, Minute Maid planned a round table discussion, over breakfast, to brainstorm how we could help make this campaign a movement. Four other Mom Bloggers from around the country and I gathered at Coca-Cola Headquarters in downtown Atlanta for this event.

As a very special treat, the spokesperson for the #doingood campaign, 5-time Olympic Gold Medalist, Missy Franklin would be there with her parents to join in our discussion. You may have seen this commercial, where Missy staged a press conference with the true intention of surprising her parents with a letter she wrote to them. If you haven’t seen it, get the tissues and take a look.

Let me start by saying that I am not sure I have ever met a more beautifully genuine family. Not only does Missy exude tremendous light and love, but the family dynamic between the three of them is awe inspiring. We were immediately comfortable in our round table setting, and began to talk about the campaign’s mission and how we could implement it into our own lives.

One of the reps from Minute Maid led with a statistic that was something along the lines of, “Parents of this generation actually spend MORE time with their kids than previous generations did simply because we are so much more hyper-aware of the deficit.” Interesting, eh? We are doing better than we thought, already!

After we all got acquainted, we began to talk about why this campaign is necessary. Why do we need to go out of our way to encourage parents that they are doing a good job? It was an easy answer. As my fellow bloggers and I shared story after story of the struggles of motherhood through tears, it was evident that the message of this campaign was huge and could make a massive impact on any parent.

Missy’s parents encouraged us that they didn’t do anything out of the ordinary to raise “an Olympian”. There were a few key things they said that really resonated with me. One, was that having become parents later in life, their egos were smaller and they were much more relaxed. Missy’s dad, Dick, reiterated several times that parents “don’t have to be experts on everything.” It’s so true. We get so obsessed with the control and trying to make sure our kids become something great that we drive ourselves nuts. It was refreshing to be reminded by other parents that we can’t control everything. Beating ourselves up by putting all of the responsibility on our parenting tactics is a downward spiral. Perhaps the hands-off approach isn’t as scary as we think.

Missy told us that her parents let her make many of her own decisions. She encouraged us to trust in our kids and how well they know themselves. She credits her parents immensely for letting her make her own mistakes and helping her learn by letting her fall.

All of the parents in the room, including the Franklins, continued to share stories and anecdotes. We cried a lot, laughed a lot and related a lot. This gathering was more than a campaign brief; it was collaboration of people who are honest about the messy part of parenting and passionate about empowering our fellow parents that at the end of the day, they really are #doingood.

So, how do we initiate growth of this movement? It’s easy, guys!

  • Text another mom (or dad), right now, and tell them they are doin’ good.
  • Take it a step further and surprise them with a gift card to their favorite coffee shop.
  • Tell a stranger in the checkout line that she’s doin’ good. Sometimes, that’s enough to get us above water, even for a short time.

What are your ideas? How will you recognize a great parent in your life? We want to hear from you! Celebrate a parent in your life by reminding them they are #doingood on social media with @MinuteMaid on Twitter or Facebook and @MinuteMaid_US on Instagram.







quote about motherhood

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  • Reply Brittany Ashmore September 22, 2016 at 10:52 am

    What an incredible opportunity for you Katie!!! I love your tips for promoting more good! I need to tell that to someone at the store next time! I also love that you were asked to be a part of this panel! What an asset YOU were! 😉

    • Reply katiemcrenshaw September 22, 2016 at 11:21 am

      Thanks, Brittany- that is seriously so nice of you to say!! It was my privilege!!

  • Reply Jacki September 22, 2016 at 11:12 am

    This was beautiful! I love this campaign’s mission! Heading off to send a virtual coffee gift card now as I wipe the tears from my eyes!

    • Reply katiemcrenshaw September 22, 2016 at 11:21 am

      Oh, this means so much! It means a lot to me too!

  • Reply Katelyn Ryan September 22, 2016 at 11:26 am

    love this! and what a great opportunity, you are perfect for it!

    • Reply katiemcrenshaw September 22, 2016 at 11:35 am

      That means so much to me! It was an honor!

  • Reply Nicole Banuelos September 22, 2016 at 11:42 am

    Well, this is just awesome! Congratulations!

    • Reply katiemcrenshaw September 22, 2016 at 11:46 am

      Thank you so much!

  • Reply Nicole Banuelos September 22, 2016 at 11:43 am

    Well, this is just awesome! Congratulations!

  • Reply Heather Brown September 22, 2016 at 12:13 pm

    This is SO cool, Katie! What a great opportunity and I LOVE what Minute Maid is doing. Keep up the strong work, sweet bloggy friend. xo

    • Reply katiemcrenshaw September 22, 2016 at 8:21 pm

      It was SO cool, and as a blogger you know how great it is to get such a good fit for a job.

  • Reply Justine Y @ Little Dove September 22, 2016 at 1:39 pm

    This is so awesome! Sounds like the perfect campaign for you to participate in, what a great experience!

    • Reply katiemcrenshaw September 22, 2016 at 8:21 pm

      Thank you! It was!

  • Reply jessica September 22, 2016 at 1:59 pm

    what an awesome campaign! I love everything about this. and congrats katie, i’m not surprise minute maid wanted you girl!

    • Reply katiemcrenshaw September 22, 2016 at 8:23 pm

      Thank you so much, that means so very much to me.

  • Reply Patricia September 22, 2016 at 2:46 pm

    Wow Katie, this is phenomenal! You are a perfect fit for this and I’m definitely inspired to continue to spread the love and encourage moms around me. It doesn’t always have to be the big things that make the biggest impact!

    • Reply katiemcrenshaw September 22, 2016 at 8:29 pm

      Thank you friend

  • Reply Jennifer Brown September 22, 2016 at 2:56 pm

    How awesome! What a great campaign to be a part of!

    • Reply katiemcrenshaw September 22, 2016 at 8:31 pm

      It’s very exciting!

  • Reply Jessica September 22, 2016 at 6:11 pm

    This was such a great post to read Katie, and what an incredible idea for a campaign! Sometimes the simplest things can make such a difference!

    • Reply katiemcrenshaw September 22, 2016 at 8:34 pm

      It really is simple!

  • Reply Ashley Peavey September 22, 2016 at 6:18 pm

    This is so awesome! I enjoyed reading it. Congrats KAtie!

    • Reply katiemcrenshaw September 22, 2016 at 8:19 pm

      Thank you for reading, Ashley!

  • Reply Stephanie Simpson September 22, 2016 at 7:22 pm

    Amazing post with a beautiful message!

    • Reply katiemcrenshaw September 22, 2016 at 8:18 pm

      Thank you so much, Steph!

  • Reply Lindsay September 25, 2016 at 10:57 pm

    I’m so proud of you! No one is more deserving of such an amazing opportunity, and I love what this campaign is all about!

    • Reply katiemcrenshaw September 28, 2016 at 11:26 pm

      You are literally my favorite.

  • Reply 'Tis The Season to Say You're #doingood - Twelve & Six November 12, 2016 at 9:10 am

    […] honor of participating in the Minute Maid #doingood campaign. You can catch up on those happenings here. It was so amazing to have the opportunity to join forces with Minute Maid to encourage other […]

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